Successful completion of a full 4-year course of study in an accredited college or university leading to a bachelor’s or higher degree; OR appropriate combination of education and experience.
- The lead user experience designer is responsible for product specifications for new products, existing product and enhancements from UX perspective
- Lead the requirements definition activities
- Create simple prototypes and experiments and use them to conduct data-gathering activities, such as concept validation and usability testing sessions with potential customers or users
- Partner with product delivery and development teams to move ideas from conception through a structured product discovery process
- Architect complex content and information systems into usage scenarios and use cases, wireframes, content outlines, mockups/storyboards, functional specifications paper and interactive prototypes
- Create UX deliverables like wireframes, user journeys, flows, personas
- Integrate research into all phases of the product development process
- Work closely with the experience team, product owners and other stakeholders ensuring research is delivered to requirements and encouraging stakeholder participation throughout the research lifecycle
- Facilitate the client’s product vision by researching, conceiving, sketching, prototyping and user-testing experiences for products.
- Identify design problems and devise elegant solutions.
- Inform product design and feature decisions and requirements (system functionality and competitive positioning) based on customer need and relevant market/user research
- Effectively transition validated product ideas through multiple decision gates
- Act as a liaison between, coordinate with, and build strong working relationships with internal and external stakeholders and partners who are instrumental to the success of new products
- Research customer feedback & behaviour through web analytics, search reports, voice of customer reports (email, chat, calls), industry reports
- Document and maintain Lincoln User Experience guidelines
- Work with business users to design a UI that streamlines data entry, eliminates excessive clicking, balances content and navigation, integrates multiple data sources
- Work with product owner and stakeholders to elicit visual requirements and detailed workflows for page development
- Attend and participate in scrum meetings, including daily stand-up, scrum planning, scrum retrospective, backlog grooming
- Organising pages and information within website so that it is navigable and accessible
- Three or more years of UX design experience.
- Ability to work with clients to understand detailed requirements and design complete user experiences that meet client needs and vision.
- Extensive experience in using UX design best practices to design solutions
- A solid grasp of user-centred design (UCD), planning and conducting user research, user testing, A/B testing, rapid prototyping, heuristic analysis, usability and accessibility concerns
- Ability to iterate designs and solutions efficiently and intelligently.
- Ability to clearly and effectively communicate design processes, ideas, and solutions to teams and clients.
- A clear understanding of the importance of user-centred design and design thinking.
- Ability to work effectively in a team setting including synthesizing abstract ideas into concrete design implications.
- Ability to collaborate and communicate closely with teams and other stakeholders via a distributed model, to regularly deliver design solutions for approval.
- Ability to resolve user pain points through great design.
- Identifies industry best practices for user experience and ensures that they are leveraged throughout organization to address business and user goals
- Understanding how elements like colours, font, images, and layout impact user experience